You have probably heard that saying before – it has been attributed to many great business minds such as Peter Drucker and Tom Peters – and it refers to the fact that regular measuring and reporting keeps you focused on achieving what you want or need. It’s a sure-fire way of staying on track. Every …

  “It takes less effort to keep an old customer satisfied than to get a new customer interested” Anon Did you know that the main reason your customers jump ship and shop elsewhere is not because of your price or the functionality of your product, but because they just want great customer service and a …